Meta ads strategy
Facebook and Instagram ads in Mauricie
An ad that generates clicks is worthless if it doesn't generate inquiries. We design, launch and adjust your Facebook and Instagram campaigns, tying them to your website and lead tracking, so you know exactly what each dollar earns.
What's included
- Strategy first: goal, audience, budget and message defined with you before spending anything.
- Local targeting: Mauricie areas, relevant interests and profiles rather than an audience that's too broad.
- Visuals and copy consistent with your brand.
- Clean tracking: Meta pixel and server-side Conversions API, to count real inquiries even when the browser blocks tracking.
- The source of every inquiry received on your site, to tell what comes from advertising.
- Continuous adjustments based on real results, not likes or reach.
- A clear report that says plainly what the numbers show.
How it works
- 01
Diagnostic and goals
We define what an inquiry is worth to you and what the advertising must achieve.
- 02
Tracking setup
Pixel, Conversions API and form are connected before launch, so every result is measurable.
- 03
Launch and testing
First ads and message variants, to learn quickly what resonates with your clientele.
- 04
Optimization and reporting
We keep what earns, stop the rest and present concrete results.
Who it's for
Local SMEs that want more inquiries (quotes, appointments, calls) and that have, or are ready to have, a site able to receive them.
Frequently asked questions
What advertising budget should I plan for?+
The ad budget, paid directly to Meta, is set based on your goals and your local market, after the diagnostic.
Do I need a website?+
Ideally yes: ads lead to a page that has to make people want to get in touch. If yours isn't ready, we can improve it in parallel, which is exactly what our combination of services allows.
When will I see results?+
First data arrives within days, but a campaign settles through testing and adjustment. We tell you plainly what the numbers show, without promising a guaranteed result.
How do you measure results?+
With the Meta pixel and the server-side Conversions API, tied to your form. That counts real inquiries and shows which ones come from advertising.
Are Facebook and Instagram the right choice for my business?+
Often, for making a local business known. We assess during the diagnostic whether another platform would suit your clientele better.
Pairs well with: Premium website design in Trois-Rivières
Let's talk?
A first conversation is enough to see if it makes sense for your business, no commitment.
Discuss your project